LiveGames Expands Global Reach Through Strategic Partnership with Hub88

LiveGames, a leading provider of live dealer and branded games, partners with Hub88 to integrate its portfolio and expand its presence in LatAm, Asia, and Africa.

Apr 24, 2024 - 12:51
Apr 24, 2024 - 12:51
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LiveGames Expands Global Reach Through Strategic Partnership with Hub88

In a strategic move to expand its global footprint, LiveGames has announced a partnership with Hub88, a prominent platform provider in the iGaming industry. The collaboration will see LiveGames' extensive portfolio of live dealer and branded games integrated into Hub88's platform, opening up new opportunities for growth in key markets such as Latin America, Asia, and Africa.

LiveGames, known for its innovative and engaging content, offers a diverse range of gaming experiences, including live dealer games, crash games, Tombola, and a unique vertical roulette table. By joining forces with Hub88, LiveGames aims to capitalize on the platform provider's established presence in these regions, accelerating its expansion plans and reaching a wider audience of players.

The partnership is expected to be mutually beneficial, as Hub88 continues to strengthen its content library with LiveGames' diverse and modern offerings. Earlier this year, Hub88 also partnered with Playson, demonstrating its commitment to collaborating with top-tier suppliers to enhance its platform and cater to the evolving needs of operators and players alike.

Expressing enthusiasm about the partnership, The LiveGames Team stated, "Our journey started in a small studio, and as a team, we are excited about now expanding to every corner of the world together with Hub88 and their extensive operator network."

Ollie Castleman, Head of Hub88, added, "We're thrilled to unveil this strategic partnership with LiveGames which sees us add a great provider to our platform, one that utilises modern technology to offer bespoke and personalised gaming experiences to players. We are looking forward to collaborating and strengthening our content library with their diverse games."

This partnership is just one of several notable collaborations in the iGaming industry this week. Wazdan has partnered with PSK to enter the Croatian market, while Slotegrator has joined forces with Beter Live to enhance its offerings. Additionally, Kiron Interactive has teamed up with EstrelaBet to expand its presence in Brazil.

For a comprehensive look at the latest developments in the Latin American sports betting market, readers can refer to the latest issue of Gambling Insider Magazine and its Sports Betting Focus. Furthermore, a more extensive analysis of this week's dealmakers can be found in the latest edition of GI Friday.

As LiveGames and Hub88 embark on this strategic partnership, the iGaming industry can expect to see an influx of innovative and engaging content, tailored to the preferences of players in key markets across the globe. With the combined expertise and resources of both companies, this collaboration holds the potential to reshape the gaming landscape and set new standards for player experiences.

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Emma Richardson Emma Richardson is a British expert on gambling and regulation, with a focus on the European market. She has worked in the industry for over a decade, holding positions at various regulatory bodies and consulting firms. Richardson is known for her in-depth analysis of the legal and social implications of gambling, and her articles and comments are widely shared on social media. She is a frequent speaker at industry conferences and has appeared on numerous television and radio programs as a gambling expert.