Wazdan CEO Reflects on Successful 2023 and Shares Insights on iGaming Trends

Wazdan CEO discusses the company's achievements in 2023, the rise of network promotions, and the potential of AI and social gaming in the iGaming industry.

Apr 20, 2024 - 01:40
Apr 20, 2024 - 01:40
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Wazdan CEO Reflects on Successful 2023 and Shares Insights on iGaming Trends

In a recent interview, the CEO of Wazdan, a leading provider of innovative gaming solutions, shared valuable insights into the company's success in 2023 and the first months of 2024, as well as their perspective on emerging trends in the iGaming industry.

Reflecting on the past year, the CEO highlighted Wazdan's impressive achievements, including the release of 53 new slots, integration with over 450 casinos worldwide, and a remarkable 100% increase in bets on their titles. The company also offered €4m in prize pools through network promotions, empowering their partners to enhance their KPIs significantly.

One of the standout successes for Wazdan in 2023 was the development and popularity of their Coins™ series, which demonstrated the company's ability to anticipate and meet the evolving demands of players while solidifying their position as a leader in cutting-edge gaming experiences.

When asked about any surprising success stories, the CEO emphasized Wazdan's proactive approach, stating, "We don't bet on success – we engineer it." By staying ahead of the curve and consistently delivering high-quality products and services, the company ensured steady growth and an upward trend, leaving little room for surprise.

Looking at industry trends, the CEO noted that while there was speculation around the potential impact of VR technology in iGaming, its influence remains limited, possibly due to accessibility issues. Similarly, despite a surge in interest in cryptocurrency within the industry, it hasn't become a dominant force, and its exponential growth might not continue.

The CEO identified untapped potential in social gaming, suggesting that it could become a crucial factor in slot development and distribution in the coming years. Despite being highlighted as an upcoming trend, many in the industry have yet to fully embrace its potential.

When discussing the most important industry trends in the near future, the CEO emphasized the ongoing role of AI and the need to monitor advancements from both technological and regulatory perspectives. The inclusion of more markets in regions like Latin America and Africa is also expected to be a pivotal development in the coming year.

Additionally, the CEO anticipates an increased focus on accessibility in gameplay, driven by the shift of casinos into the digital space. Wazdan is already positioned ahead of this trend with their Extremely Light series, which is designed to enhance the accessibility of their products.

Looking to the future, the CEO expressed Wazdan's commitment to maintaining their momentum, with plans for a continuous stream of game releases, increased event participation, and the pursuit of further recognition through award nominations and wins. The company's recent extensive rebrand introduces new opportunities and challenges, but their dedication to delivering top-notch products and services remains unwavering.

In terms of Network Promotions, the CEO teased that 2023 was just the beginning, with plans to dominate the scene with new solutions, promo tools, and advanced software, as well as doubling the prize pool to €8m for the current year.

As the iGaming industry continues to evolve, Wazdan's proactive approach, commitment to innovation, and ability to anticipate and adapt to emerging trends position the company for continued success in the years to come. With a focus on AI, social gaming, and accessibility, Wazdan is poised to remain at the forefront of the industry, engineering their success through careful planning and a relentless pursuit of excellence.

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John Grendell John Grendell is a renowned American journalist and author who has been covering the casino and gambling industry for over a decade. With a keen eye for detail and a passion for uncovering the latest trends, Grendell has become a go-to source for industry insights. His work has been featured in numerous publications, and he is frequently quoted on social media platforms like Twitter and Reddit. Grendell's expertise spans from the Las Vegas Strip to the online gambling realm, making him a valuable resource for anyone interested in the world of casinos.